Michael Zucker leads the team at Zucker Strategic Consulting. For more than 20 years, Michael has worked with business executives and entrepreneurs to: 1) launch and grow their businesses; 2) expand markets; 3) target and communicate with audiences; and 4) clarify and meet business objectives through strategic planning, communications, negotiation and collaboration.

As a business strategist and marketing communications consultant he's developed and implemented business plans, marketing and launch strategies, public relations campaigns and positioning strategies for a variety of businesses, products and non-profit organizations.

Michael has also written content for a broad range of sales, marketing and public relations materials including brochures, collateral, web content, newsletters, feature articles, press kits, direct mail, presentations, proposals, sales letters, advertising and package copy. As a writer, he specializes in making technical information compelling for a professional audience and understandable to the layperson.

As an entertainment lawyer for Paramount Pictures, Universal Pictures and Disney, Michael helped studio management structure, manage and optimize relationships with strategic partners in the creation of television programming, interactive entertainment, motion picture marketing campaigns, promotions and consumer product licensing.